ROKBLOKZ mud flaps. Design a t shirt for the rally/tuner car, and/or Jeep/offroading market.
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Design Brief for Rokblokz T-Shirt Designs
1. Project Overview
Objective:
Create a t-shirt design (or multiple designs) that captures the essence of the Rokblokz brand, appealing to our core customer segments.
Purpose:
These t-shirts will be used for promotional purposes, merchandise sales, and possibly as giveaways at events. The designs should resonate with our audience's passion for vehicles, racing, offroading, overlanding, etc.
2. Target Audience
Primary Audience:
Tuner/Rally/Modified Car Market:
Demographics: Males and females aged 18-35.
Interests: Car modifications, rallying, track days, drifting, racing, car shows/meets, and showcasing vehicles on social media.
Off Roading/Overlanding: Males and females 30-55. Loves rock crawling, dunes, fast desert riding, or overlanding. Loves modifying their Jeep, UTV, Truck, etc. Very patriotic. Loves adventure and getting outdoors.
3. Brand Attributes
Core Values:
Innovation in vehicle accessories
High-quality, durable products
Passion for vehicles and the lifestyle
Lifestyle brand
All about the community: Overlanding, rock crawling, sand dunes, car culture, etc.
4. Design Requirements
Design Elements:
Incorporate the Rokblokz logo as the dominant theme or as a subtle addition.
Experiment using different fonts and colors.
Our logo doesn’t necessarily need to stay exactly the same.
Don’t make it cartoony.
Color Palette:
Primary Colors: Black, white, and shades of gray
Accent Colors: Bold colors like red, bright blue, or monster green.
Placement:
Front chest design
Possible back design for larger graphics
Sleeve logos or small icons are optional
Deliverables
What’s Needed:
Final design files in vector format (AI, EPS) and high-resolution PNG/JPEG.
Mockups of the t-shirt with the design applied.
Any additional branding elements used in the design (e.g., custom icons or typography).
I've included a bunch of tshirt designs that I like personally to use as broad inspiration.
Objetivo del mercado(s)
Tuner/Rally/Modified Car Market: Demographics: Males and females aged 18-35. Interests: Car modifications, rallying, track days, drifting, racing, car shows/meets, and showcasing vehicles on social media. Off Roading/Overlanding: Males and females 30-55. Loves rock crawling, dunes, fast desert riding, or overlanding. Loves modifying their Jeep, UTV, Truck, etc. Very patriotic. Loves adventure and getting outdoors.
Tipo de industria / entidad
automotive, aftermarket
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- See brief in project description
Agradable de tener
- See brief in project description
No debería tener
- See brief in project description