Logo for Company Connecting Filmmakers and Funders
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Este cliente recibió 169 diseños de logo de 59 diseñadores. Eligieron este diseño de logo de Marko Ninkov como el diseño ganador.
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Resumen de Diseño de Logo
3Roots Logo Brief (Please see attached files, Logo Brief and Mood Boards, for additional insight)
This logo should not just show the number 3 somehow, but also show the connection, creativity and trust.
Summary:
3Roots is a pioneering company dedicated to bridging the gap between filmmakers and investors, particularly focusing on diverse storytelling. The logo design should embody the brand’s minimalist aesthetic while conveying a sense of elegance, creativity, and exclusivity. The ultimate goal is to create a logo that is captivating, thought-provoking, and compelling, reflecting the brand’s mission to inspire and support the power of storytelling.
Target Audience:
-Philanthropists and Funders
-Filmmakers
-Studio Executives
Brand Pillars/ Personality:
-Creative & Visionary
-Inclusive & Welcoming
-Elegant & Sophisticated
-Trustworthy & Reliable
Look and Feel/Visual Identity:
-Minimalist Elegance: Clean lines, ample white space, and a restrained use of color create an environment that feels calm, focused, and sophisticated. The design avoids clutter, allowing the brand’s message and content to stand out without distractions.
-Subtle Luxury: The luxury is subtle, aligning with the brand’s preference for “quiet luxury” that speaks to an audience accustomed to refined tastes.
Color Palette:
-Soft Neutrals
-Avoiding Black & Blush Tones: In line with the brand’s preferences, black and blush tones are avoided. Instead, the palette focuses on colors that feel natural, organic, and timeless.
Deliverables:
-Primary Logo Variant: This is the main logo that will be used across most brand touchpoints. (File formats: Vector based file formats AI or EPS)
-Secondary Logo Variant: A simplified version of the primary logo that maintains brand recognition but is more versatile for different applications, small spaces or on social media avatars. (File formats: Vector based file formats AI or EPS)
-Icon/Monogram Variant: A standalone icon or monogram version of the logo, designed for use in small-scale applications like favicons, app icons, or when a minimal brand presence is needed. (File formats: Vector based file formats AI or EPS)
Please review the PDF mood board to see additional references and “do-nots” for your logo design. For any questions or clarifications, please message using the messaging tool on the platform.
Objetivo del mercado(s)
Filmmakers and Film Investors
Tipo de industria / entidad
Film
Texto del logo
3Roots
Estilos de logo de interés
Logo abstracto
Conceptual / simbólico (texto opcional)
Logo con siglas
Acrónimo o logo tipográfico (solo texto)
Colores
Diseñador para elegir los colores que se utilizarán en el diseño.
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- The logo should feel a bit elegant, and would be nice to be made in a way that makes you think.
Agradable de tener
- Neutral colors, think "foggy forest or coastline"
No debería tener
- Nothing too bold.