• US$110

• 21 diseños

• 4 diseñadores

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Resumen de Diseño Infográfico

Evergent is a technology company that provides subscription and billing management solutions to media and entertainment companies. The previous version of our product suite was depicted with a "circle of life" image, displaying various modules, which has become outdated and confusing to prospective clients. We're expanding our product offerings and need a fresh visual approach that clearly communicates our comprehensive platform. Our goal with this visual revamp is to demonstrate that our solutions extend far beyond basic user management. We offer a comprehensive platform that supports the complete customer journey—from onboarding and engagement to payments, care, and revenue recognition.

OBJECTIVES:
- Create a clear, visually appealing representation of our six products and their features.
- Clearly illustrate the modular nature of our products, indicating that clients have the option to select individual components rather than purchasing the entire suite.
- Enable prospective clients to quickly understand how our full-stack capabilities work together while highlighting flexibility.
- Design a visualization that works seamlessly on our website and in presentation materials.
- Maintain visual consistency with our brand guidelines while refreshing our visual approach.

AUDIENCE:
- Primary: Prospective clients in media and entertainment (streaming services, sports leagues, content platforms).
- Secondary: Existing clients who need to understand our expanded offerings and additional modules they could adopt.

DELIVERABLES:
- Web-optimized graphic for the products page (responsive).
- Presentation-ready version (suitable for PowerPoint).
- Interactive elements can be considered for the web version (i.e. hover states to reveal additional details).

TECHNICAL REQUIREMENTS
- Must adhere to the provided color palette (see Color Guide attachment)
- Modularity should be a core visual concept – the design must communicate that features can be purchased/implemented independently.
- Web version should include interactive elements where appropriate to showcase this pick-and-choose functionality.

KEY MESSAGES:
- Evergent offers a comprehensive, integrated monetization platform with flexible implementation options.
- Evergent offers more than just billing support. We can be the tech solution to help you set up and scale a streaming service.
- Our six core products (Digital CX, Global Payments, Core Monetization, Marketplaces, 360 Campaigns, and AI-Powered Churn Management) work together but the features within each can be adopted separately. - Clients can select specific features within each product, creating customized solutions for their unique needs.
- Each modular component solves specific business challenges while maintaining integration capabilities.

USE CASE EXAMPLE:
A sports league creates a streaming service where users subscribe to watch games. While the complete platform offers end-to-end subscription and billing management capabilities, this client might initially only need identity management, content access control, and basic billing. Later, they can easily add churn management features as their business grows. The visualization should help prospective clients understand both the full platform potential and the flexibility to start with only what they need.

COMPETITIVE CONTEXT:
For inspiration, designers should examine how other B2B SaaS companies visualize their product suites, particularly focusing on how they communicate modularity and scalability in their solutions. The goal is not to copy but to understand effective approaches while creating something distinctive for Evergent.

CURRENT MATERIALS PROVIDED:
- Former "circle of life" product visualization
- Expanded full-stack monetization platform diagram
- Brand color and text guidelines

EVALUATION CRITERIA
- Visual appeal and brand alignment
- Effectiveness in communicating product modularity and selection flexibility
- Clarity of information hierarchy
- Adaptability across web and presentation formats
- Innovation in approach while maintaining clarity

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Mira y siente

Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.

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Requisitos

Debes tener

• The graphic must be a simple way to visualize Evergent's full product suite (see the attached document called Full Product List + Features) for the full list. The graphic should also follow our Brand Guidelines for color scheme (see the Brand Guidelines document attached).

No debería tener

• Should use some text but not be overly text heavy; should be easy to understand.

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