Fresh Produce Packaging Design with Character- Pretty Girl Organics
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Este cliente recibió 104 diseños de empaque de 21 diseñadores. Eligieron este diseño de empaque de Creative Studio X como el diseño ganador.
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Resumen de Diseño de Empaque
Looking to design a high graphic, sleek fun and playful label with bright colors and eye catching- but not busy. The product with be in the produce department of a grocery store. The Concept for Pretty Girl is that the produce itself is the pretty girl. We would like a character designed. We have blueberry clamshells with fresh blueberries inside. The character is the pretty girl and we would love the blueberry charactor to have a blueberry face (no body or arms) maybe some long hair and the hair bow from the logo to be on her head. WE also have tomatoes, bell peppers, cucumbers, Zucchini and Yellow Squash, Mini Watermelons, Long English Cucumbers that will need to be the same character with the same everything except the produce will be what it is. We want the character to be whatever is inside the package but the same face and bow and hair, etc as each of them. Ultimately we want to have stickers and coloring books with the charcters we create. We want Organic on the label to be emphasized and the logo can be changed to any color so that it fits with the design. If you look at Mastronardi Produce Sunset brand product, that is a good example of high graphic and fun, playful feel in our same industry. The Wow Berry is a great example with the solid color background and high-quality feel for the artwork. Fun, Playful and the color of the label is the opposite of the product inside so it make the fresh produce pop on the shelf. THat is a good visual of what I am trying to describe for the vibe of the label.
Actualizaciones
Need a couple of days before selecting a winner
Objetivo del mercado(s)
Women ages 25-65
Tipo de industria / entidad
Fresh Produce
Estilos de fuente para usar
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- High Graphic, Fruit or Vegetable Pretty Girl Character
Agradable de tener
- Design features that show this is Organic and Trustworthy
No debería tener
- Busy design- keep it simple but effective