9 x Social ads for new SAAS product for Pharmx

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Resumen de Diseño Gráfico
Social Campaign for New Pharmacy Portal Launch
Client: Pharmx Technologies
Product: Pharmacy Portal
Pharmx is launching a new paid social campaign to promote its Pharmacy Portal—a centralised platform for pharmacies to manage orders, invoices, and supplier connections. Built on the trusted Pharmx Gateway, the Portal delivers modern, intuitive tools that streamline pharmacy operations and save time.
This campaign will roll out across LinkedIn, Instagram, and Facebook, using phased messaging to build awareness, showcase benefits, and drive sign-ups.
Objectives:
- Raise awareness of the new platform
- Highlight key features (e.g. real-time spend insights, invoice tracking, supplier directory)
- Drive click-throughs and conversions via clear, benefit-led creative
Target Audience:
- Pharmacy owners and managers
- Pharmacists and dispensary team leads
- Time-poor, tech-aware healthcare professionals
Assets Required:
- 9 x 1:1 static posts (Meta + LinkedIn feeds)
- 9 x 9:16 vertical posts (Meta Stories)
File types: PNG or JPEG
First delivery (1:1) due: 15 August
Second delivery (9:16) due: 22 August
Creative Style:
- Clean, modern SaaS aesthetic
- Rounded edges, soft shadows, abstract gradients
- UI-focused, with emotional and benefit-led headline variants
- Inspired by: Intercom, Notion, Stripe, Slack
Creative Messaging Phases:
- Phase 1 – Awareness: “Smarter pharmacy management starts here.”
- Phase 2 – Consideration: “Streamline, simplify, save time.”
- Phase 3 – Emotional CTA: “Spend more time where it matters most: your customers.”
See full brief for further information, including messaging variants, visual direction, and asset access details.
Actualizaciones
Low design quality
Objetivo del mercado(s)
Pharmacy owners and business managers, Pharmacists and dispensary team leaders, Tech-aware but time-poor healthcare professionals seeking streamlined tools
Tipo de industria / entidad
Tech/SAAS, Pharmacy
Estilos de fuente para usar
Gustan otros estilos de fuente:
- As per brand guidelines
Colores
Diseñador para elegir los colores que se utilizarán en el diseño.
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- Follow brand guidelines (attached) Design Style: Professional but modern, clean, and minimal; Rounded edges and soft shapes • Clarity, calmness, and efficiency Typography & Colours: • Pharmx brand fonts and colours • Contrast for key messaging; Emphasis on key phrases Modern SAAS-style enhancements; Clean UI mockups • Floating UI cards • Glassmorphism / soft shadows • Abstract blurred backgrounds • Microinteraction-style implied motion Example of brands for reference: • Intercom: Friendly and product-first • Linear: Ultra-clean interface visuals • Notion: Modular and minimal • Slack: Human-centered SaaS • Stripe: Beautifully complex interface visualisation
No debería tener
- No clutter, not cheap looking