Fitness App Branding Project

¿Quieres ganar un trabajo como este?
Este cliente recibió 408 diseños de logo de 183 diseñadores. Eligieron este diseño de logo de Reza Refianto como el diseño ganador.
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Resumen de Diseño de Logo
About the Project
A personal trainer in your pocket — generating unique, non-repetitive training plans tailored to the equipment users have. The goal is to empower beginners through to experienced lifters with structure, confidence and motivation.
Audience
Fitness-minded people aged 18+. Beginners to intermediate users mainly, but adaptable for advanced. They want clarity, simplicity, and results without the overwhelm.
Brand Personality
Confident, approachable, modern, empowering, energetic.
Visual Direction
Clean and minimal, leaning towards darker UI design but must also work on light backgrounds. Avoid cliché “neon fitness” looks unless reimagined in a modern way. Should feel fresh, motivating and scalable.
Logo Requirements
Works in both dark and light mode.
Versatile for app icons, website, social media and merch.
Include logomark (icon) + logotype (wordmark).
Legible at small sizes.
Colour & Typography
Flexible — looking for designer recommendations. Palette should allow strong contrast and modern appeal. Typography should be bold and confident.
Use Cases
App, website, social channels, app store icon, pitch decks, and possible merch (t-shirts, bottles, caps, supplements).
Objetivo del mercado(s)
Fitness-minded people aged 18+. Beginners to intermediate users mainly, but adaptable for advanced. They want clarity, simplicity, and results without the overwhelm.
Texto del logo
SetReps
Estilos de logo de interés
Logo pictórico / combinado
Un objeto del mundo real (texto opcional)



Logo abstracto
Conceptual / simbólico (texto opcional)



Estilos de fuente para usar
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- Clean and minimal, leaning towards darker UI design but must also work on light backgrounds. Avoid cliché “neon fitness” looks unless reimagined in a modern way. Should feel fresh, motivating and scalable.