Logo Design Project
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Este cliente recibió 62 diseños de logo de 19 diseñadores. Eligieron este diseño de logo de Tedesign como el diseño ganador.
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Resumen de Diseño de Logo
EnthusiastDNA
Agency Description:
At EnthusiastDNA, we believe that many outdoor-activity brands (biking, hiking, birdwatching, canoeing/kayaking, SUP, fishing, etc.) are missing out on sales growth that exists just outside their field of view.
That’s because most brands concentrate their entire marketing efforts on the die-hard enthusiast, the guy or gal that is totally/exclusively committed to a single activity. The fact is, the die-hard is already on-board. He knows his stuff and he’s got his gear. The potential for additional purchase becomes limited to replacement.
Just outside this box, however, is the aspirational enthusiast. For every one die-hard, we estimate there are 10, 20 maybe 100, aspirational enthusiasts, people that are interested enough to give it a go. They’ve got the cash, the time and the inclination. They want an authentic experience and they’re willing to spend to acquire the gear and accessories to make today’s dream come true. But they need help in deciding what they need, and especially which brands to choose so they don’t look like newbies.
We want a logo design that indicates that EnthusiastDNA can deliver on the upside potential of the aspirational active-lifestyle consumer that lives just “outside the box” of the traditional outdoor brands.
Keywords: aspirational, outside the box, active lifestyle, gear, equipment, try/trial, outdoors,
Actualizaciones
Project Deadline Extended
Reason: Looking for more design ideas!
Added Monday, May 07, 2012
Added Tuesday, May 08, 2012
Objetivo del mercado(s)
35 - 54 Age Group Male and Female
Tipo de industria / entidad
Marketing
Texto del logo
EnthusiastDNA
Estilos de logo de interés
Logo abstracto
Conceptual / simbólico (texto opcional)
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- Active and high energy look and feel