Simple and fun design for an education company
 
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Este cliente recibió 123 diseños de logo de 40 diseñadores. Eligieron este diseño de logo de Buck Tornado como el diseño ganador.
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Resumen de Diseño de Logo
                            We are creating a tool to help students in Singapore study and apply what they have learnt in school. We need an appealing, fresh and teenager-friendly (the target market is high school and college students so it shouldn’t look too childish) logo bearing the name “Mugger”, with an accompanied graphic logo. The orientation and placement of the logo can be experimented with.
The term “mugger” is loosely used to refer to overzealous students or jokingly to students who secretly study in very hard in order to outdo their peers and thus claim credit for having naturally superior intelligence. 
We have narrowed our design theme to the following concepts. We would like to have 3 main elements in the logo.
1) The word 'mugger' - preferably in lower case
2) A symbol of education - we would like to see the use of an illustration of a book or brain (we're open to more suggestions)
3) Electronic / Technology based - it's an e-learning site so it should show a 'digital' feel to it. We've shortlisted the use of circuit board wiring and wifi-like image
The 3 elements above are mandatory for the logo. We would like to see other suggestions based on them if you think you've got a better idea! The logo should have a fun and colourful feel and should not have human figures.
We have attached some themes and illustrations below for your reference!
                        
Actualizaciones
                                                        Project Deadline Extended
 Reason: We've just guaranteed payment and would like for more design submissions while we give feedback to the few that we like so far!
 Added Monday, March 03, 2014
                                                    
                                                        Project Deadline Extended
 Reason: Hi guys, you would have noticed a couple of changes so far. We've INCREASED our budget to $300 (we know it's not a million bucks, but it's all we can really afford now and we know you understand! :)) and we've EXTENDED our deadline to the 20th of march. It's a very clear design brief now and we've finalised what we're looking for exactly. Sorry for being rather undecided in the past. Please take a read of the brief once again to see what we're looking for and we really look forward to selecting our design in the next 10 days. Once again, thank you for your understanding and have a nice day folks!
 Added Monday, March 10, 2014
                                                    
Objetivo del mercado(s)
Singaporean Students in High School and College.
Tipo de industria / entidad
High School
Texto del logo
mugger
Estilos de logo de interés
Logo abstracto
Conceptual / simbólico (texto opcional)
 
                                         
                                         
                                    Logo con personaje
Logo con ilustración o personaje
 
                                         
                                    Estilos de fuente para usar
Gustan otros estilos de fuente:
- Arvo, ChunkFive, FFFTusj, Musket
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- The logo should be fun, loud and colorful yet, show a quirky and modern touch to it. It should be a easily identifiable logo; one that could be used in merchandising and promotes instant brand awareness. 
 Must have the word "Mugger" and a graphic logo with it
Agradable de tener
- Graphic that embodies one or a mixture of the following:
 Education, E-Learning, Youth.
 It should be a clear blend of education and technology.
No debería tener
- No human figures, stationery and kiddish shapes/colours.