Logo design for residential builder in Australia

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Resumen de Diseño de Logo
A logo for a new residential housing brand targeting first home buyers at the lower end of the income spectrum, many of whom have no idea that they can afford to build and own a brand new home. The demographic we are targeting are currently not in the market to build a new home but would be if they understood the advantages of home ownership and how easy and affordable it is.
We want a logo that is official looking with a government feel to it, designed to appeal to first home buyers who want government support. It should be simple, professional and easy to recognise and remember.
The logo must include the name of the proposed housing brand: SA HOUSING CENTRE.
Objetivo del mercado(s)
Young, First Home Buyers, Low Income
Tipo de industria / entidad
Residential
Texto del logo
SA HOUSING CENTRE
Estilos de logo de interés
Logo pictórico / combinado
Un objeto del mundo real (texto opcional)



Logo de marca de nombre
Logotipo basado en palabra o nombre (solo texto)


Requisitos
No debería tener
- No slogans please.