Design logo for an online remarriage portal
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Este cliente recibió 41 diseños de logo de 16 diseñadores. Eligieron este diseño de logo de junhan Lee como el diseño ganador.
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Resumen de Diseño de Logo
Industry
Online Matrimony
Competitor
shaadi.com
secondshaadi.com
divorcematrimony.com
Services
Personalized matchmaking
Personalized Counseling
Background verified membership
Legal expertise
Pre-marriage counseling
Marketing strategy
Workshops and seminars targeting parents
City tours to spread awareness and enroll members
Tie-ups with divorce lawyers’
Website launch by a respectable and known personality
Social media marketing
Brand Positioning
Second marriage is a rather small market in India. we plan to provide our niche access to exclusive and personable services. we believe that our services and methods are the need of the hour to prepare one for their next marriage. Our business model is ground breaking as no one in the market is currently putting emphasis on customer identity checks and counseling but only on matchmaking. Consequently our pricing will be almost twice our competitors and we believe customers will be willing to pay this for peace of mind.
Logo design should therefore be exclusive.
Being divorced, separated or widowed isn’t easy. Unfortunately it is even more difficult within the Indian society where it is still a taboo.
we would like our brand to be recognized as a safe and secure community that provides not just hope but also a solution to second life.
Logo design should therefore be inspiring.
“Cows, after you have seen one or two or ten, are boring. A Purple Cow though…now that would be something” – Seth Godin
Logo design should therefore be remarkable.
Although we are focusing on Indians only, a huge chunk lives in metropolitan cities of Indian and abroad {U.S., Canada, Australia, U.K.}. We anticipate a lot of demand from these areas.
Logo design should therefore be modern.
Use
Besides as a header on the website, the logo will be used in monthly e-newsletter, media kits, stationary, t-shirts, giveaways, physical banners and outside physical centers {long term} in cities.
Actualizaciones
Hello Designers,
I wanted to give you an update that I am liking logo's that have a story / concept behind them.
Please spend some time thinking what 'marriage' means to you and incorporate that in the design.
Beautiful images look good but I am more interested in creativity.
Thanks for your time and efforts.
Akhil
Thanks to all the designers who worked on this project. Good luck for the future!
Objetivo del mercado(s)
25 – 35 years of age
Men & women
Indians in India and abroad
Hopefully no repeat customers!
Tipo de industria / entidad
Marketing
Texto del logo
MarriageWise
Estilos de logo de interés
Logo pictórico / combinado
Un objeto del mundo real (texto opcional)
Logo abstracto
Conceptual / simbólico (texto opcional)
Logo de marca de nombre
Logotipo basado en palabra o nombre (solo texto)
Logo con siglas
Acrónimo o logo tipográfico (solo texto)
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- Please see the brand positioning section above.
Agradable de tener
- Clever design that stands out.
No debería tener
- Should not use traditional fonts or stereotypical images such as rings, hands etc.