TapSavvy Needs A Unique and Inspired Logo!

¿Quieres ganar un trabajo como este?
Este cliente recibió 151 diseños de logo de 47 diseñadores. Eligieron este diseño de logo de Couch Studio como el diseño ganador.
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Resumen de Diseño de Logo
TapSavvy makes restaurants SMARTER.
Table service restaurants leverage our beautifully designed (and multi-touch enabled) point-of-sales hardware to handle transactions, and manage their information through our rich web application to make MORE INFORMED DECISIONS.
Creative restauranteurs can spend less time crunching numbers and more time CONNECTING WITH CUSTOMERS and delivering AMAZING EXPERIENCES.
^^That is our company's vision in a nutshell. We're looking for a versatile logo that can work for our website, business cards, and possibly even be engraved on our hardware. Though we sell to businesses, our target customers are creative, trendy restaurants which pride themselves on delivering first class experiences.
We don't have a style guide yet, however existing designs have been largely monochromatic (black, white and light grey). We are interested in adding a red or blue to our brand's style (though this is not necessarily a requirement for the logo).
"TAP" in our name carries several meanings:
-The User Experience on our hardware is multi-touch centric.
-Customers can tap their phones to pay.
-Our customers have amazing experiences "on tap" (the way some might have amazing beer "on tap")
I hope I've shared enough of our vision and inspiration to inspire you as well! Please take everything mentioned above as guidance rather than hard requirements (last thing I want to do is hinder the creative process by inviting designs that try to do everything).
I'm excited to see what you creative geniuses come up with and THANK YOU in advance for your submissions!
Updates
Project Deadline Extended
Reason: Extending deadline to nail down some last iterations with our favorite designs. New designs welcome but really not necessary at this point as we have scoped down to a few that we are interested in. Also need to clarify and agree on deliverables.
Added Friday, July 06, 2012
Project Deadline Extended
Added Friday, July 13, 2012
Objetivo del mercado(s)
Table Service Restaurants
Tipo de industria / entidad
Business
Texto del logo
TapSavvy
Estilos de logo de interés
Logo con emblema
Logo contenido dentro una forma / figura



Logo pictórico / combinado
Un objeto del mundo real (texto opcional)



Logo abstracto
Conceptual / simbólico (texto opcional)



Logo de marca de nombre
Logotipo basado en palabra o nombre (solo texto)


Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
No debería tener
- Clouds in the logo design have become somewhat cliche, don't you think?
After having seen many designs with a "hand" or "finger pointing" in the logo, we have decided that this overly explicit and narrow interpretation of the word "Tap" is not what we are looking for as it restricts the imagination and other possible interpretations.