Logo Design Project For A Friendly, Gentle Dental Practice

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Este cliente recibió 115 diseños de logo de 25 diseñadores. Eligieron este diseño de logo de Outkast Designs como el diseño ganador.
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Resumen de Diseño de Logo
Our dental practice - Light Touch Dental Care - is seeking to find the next step in the evolution of our fledgling brand's identity.
We are a small but growing, single-doctor practice with a staff that is very close and friendly with each other and all of our patients. We are located in a small town immediately outside of a larger metro area. There is significant competition from both large chain dental facilities as well as privately owned offices like our own. However, we are different - and we need to communicate that which separates us from the rest of the options in the area and that begins with our logo.
What separates us from other dentists in the surrounding area is our doctor's genuine, trustworthy and friendly nature, her steadfast commitment to comprehensive and individualized patient care and her skillful, light touch while treating patients. The practice staff follows suit and maintains a clear dedication to treating patients as if they were our own family members - respectfully, with kindness and making sure their every need is met.
We seek a new logo that communicates these core principles, and highlights our practice's ability to deliver quality dentistry with the lightest of touch.
We designed our first logo on our own. We liked it while we got our practice off the ground and made contact with our new patients. The logo can be found here: http://lighttouchdentalcare.com/img/logo1.png
It is time for a new, more modern logo that speaks to a broader target audience and that more accurately reflects more of our core values.
*** edit on 07/06/2012 ***
We have bumped up the slider one setting more towards bold, purely based on the initial submissions. We will also start to give designers feedback, shortly.
Thank you for your interest in our project.
Updates
Project Deadline Extended
Reason: We needed more time to evaluate some of these great designs and provide proper feedback. As a result, we don't want anyone to feel rushed to make edits and are extending the deadline by 2 days.
This will be the only extension.
Added Friday, July 20, 2012
Again a reminder... please refrain from using greens, purples and reds in your designs. Our office colors currently are the following:
"Honorable Blue"RGB Value R-36 | G-63 | B-120Hexadecimal Value #243F78"Blueblood"RGB Value R-2 | G-72 | B-137Hexadecimal Value #024889"Hyper Blue"RGB Value R-0 | G-86 | B-155Hexadecimal Value #00569B
RGB Value R-244 | G-220 | B-176Hexadecimal Value #F4DCB0
Added Friday, July 20, 2012
Objetivo del mercado(s)
Families, Adults (Slight lean toward females/mothers), professionals, health conscious consumers, quality-oriented consumers
Tipo de industria / entidad
Dental
Texto del logo
Light Touch Dental Care
Estilos de logo de interés
Logo pictórico / combinado
Un objeto del mundo real (texto opcional)



Logo abstracto
Conceptual / simbólico (texto opcional)



Logo de marca de nombre
Logotipo basado en palabra o nombre (solo texto)


Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- Must communicate our core values:
- light touch, as painless as possible while treating patients
- genuine, trustworthy and friendly nature
- steadfast commitment to comprehensive and individualized care
- skillful, professional treatment
- Treating patients as if they were our own family
- Treating patients respectfully, with kindness making sure their every need is met.
Must utilize a nice, vibrant, yet still classy blue color. White, grays/silvers, black, other blues for highlights or depth and warm neutrals should be the remainder of the palette.
Agradable de tener
- In our name, "light" is defined as: "of small amount, force, intensity, etc." and "of little weight; not heavy". This is why we have used the feather in the past. We have always gravitated towards the use of the feather to illustrate the "light touch". We are open to new ideas on this, but concepts utilizing a feather or other smooth, wispy abstracts, are more likely to be favored.
One other crossover aspect we would like to see at least a hint of: The term "light", when used as a verb, meaning: "to become bright, as with light or color or to brighten with animation or joy."
No debería tener
- "Light", in this project, does not mean "an illuminating agent or source, as the sun, a lamp, or a beacon."
Also absolutely do not use these colors: Red, vibrant purple, vibrant green