Muscle Beer Label design/Graphic design
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Este cliente recibió 50 diseños de viñeta de 12 diseñadores. Eligieron este diseño de etiqueta de Mitzu_Iulian2000 como el diseño ganador.
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The Company
Muscle beer is an exciting new brand of ‘fit beer’ targeted at fitness enthusiasts as well as beer lovers. Muscle beer is a craft beer with added protein which can be used as a post work out recovery/leisure beverage. The target audience is generally male, 18-30 years old.
We need label/graphic design of the product to appear on our website www.musclebeer.co.uk
The Project
The project is to submit four designs, one for each flavour:
• Larger
• Honey Ale
• Banana Ale
• Zero Alcohol
The design of each flavour must be differentiated, yet have a consistent theme throughout all flavours. At this point Muscle beer has no official logo so feel free to incorporate this into the design, although this is not absolutely necessary.
The label/design should include the following basic information:
Brand name: Muscle Beer
Type: Larger/Honey Ale/Banana Ale/Zero
Tag: 7g High Quality Protein
Alcohol percentage: 4%/Vol (0%/Vol for the Zero alcohol version)
Volume: 300ml
Brand Guidelines (designs not necessarily limited to these)
Font: Aldrich
Main Colours: Blue # 005fbf Orange # ed7000
Basic beer bottle image attached.
The final design will be displayed on (but not limited to) the website www.musclebeer.co.uk
The winning designer may be contacted for future projects and opportunities with Muscle Beer.
Actualizaciones
Project Deadline Extended
Reason: My apologies I have been sick the last few days and have been unable to provide feedback. Your work is much appreciated, I will extend the project to give us a little more time and provide feedback individually later today.
Best Regards,
James
Added Thursday, May 15, 2014
Objetivo del mercado(s)
The target audience is generally male, 18-30 years old.
Tipo de industria / entidad
Fitness
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- The label/design should include the following basic information:
Brand name: Muscle Beer
Type: Larger/Honey Ale/Banana Ale/Zero
Tag: 7g High Quality Protein
Alcohol percentage: 4%/Vol (0%/Vol for the Zero alcohol version)
Volume: 300ml