The Matterhorn Foundation- Time for a New Approach!
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Este cliente recibió 84 diseños de logo de 42 diseñadores. Eligieron este diseño de logo de ONW como el diseño ganador.
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Resumen de Diseño de Logo
We need a smart logo design for our new foundation "The Matterhorn Foundation". Our mission is to identify and advance innovative and compassionate solutions through the support of research to improve and extend the lives of cancer patients. The story of Edward Whymper's successful summit of the Matterhorn is our inspiration. This mountain had taken more lives than any other in Europe and seemed impossible to overcome. Whymper could not be dissuaded, wondered if climbing from another direction might work. He kept at it, eventually finding a hidden "staircase" of ridges leading to the top. Success! Whymper's law - "to always look for an alternative approach". That brings us to cancer. Billions of dollars are spent but we are not winning the war on cancer. More people are diagnosed & cancer is taking more lives. The Matterhorn Foundation supports innovative cancer research and helps advance promising high impact solutions. It's time for a new approach! We need a logo that will grab attention and help us find ways to control cancer. Clean, modern, bold, optimistic & powerful are some of the characteristics we hope to portray. We're thinking of using "It's time for a new approach" as a tagline but that has not been finalized so feel free to try to use it or not.
Actualizaciones
Thank you to all of you designers who submitted design(s) for The Matterhorn Foundation. The work is outstanding and there were numerous designs that we loved. Of course we had to narrow it down and are now finalizing our decision with our 3 finalists. We'll be in touch to announce the winner very soon.
Added Saturday, May 24, 2014
Objetivo del mercado(s)
Individual donors who embrace the need for smarter research to bring innovative cancer solutions to patients as quickly as possible. Our supporters tend to be successful, innovative problem solvers and impatient with the status quo/bureacracy that is part of commercializing new drug therapies today. We have 2 main sub segments- age 25-40 social media regulars and those age 60-80, health oriented and socially responsible
Tipo de industria / entidad
Foundation
Texto del logo
The Matterhorn Foundation
Estilos de logo de interés
Logo pictórico / combinado
Un objeto del mundo real (texto opcional)
Logo abstracto
Conceptual / simbólico (texto opcional)
Estilos de fuente para usar
Colores
Diseñador para elegir los colores que se utilizarán en el diseño.
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- We're open to considering all options and do not have preconceived design ideas or elements
Agradable de tener
- see above
No debería tener
- see above