Logo Revamp - Island Concrete

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Este cliente recibió 101 diseños de logo de 38 diseñadores. Eligieron este diseño de logo de xyMotion como el diseño ganador.
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Resumen de Diseño de Logo
Existing logo is almost 20 years old - Need to update / renew / modernise.
Cannot lose the brand image. Company is the market leader & the logo is very well known in the local market.
Open to changing the shade of the blue, but design must be blue or predominantly blue. Not opposed to adding a Colour.
Not opposed to changing Font.
Will be used on Heavy Equipment (incl. Concrete Mixer trucks) as well as Promotional Material, so please avoid making logo longer/wider.
Should suggest Strength / Quality / Professional / Reliable
Please include an optional use Tag Line "La Concretera"
Will require artwork as Vector File format also.
Updates
Project Deadline Extended
Reason: Still receiving good potential new designs. Will definitely start to wrap it up at the end of these extra 3 days so go ahead and submit your designs please. Thank you
Added Sunday, May 25, 2014
Tipo de industria / entidad
Concrete
Texto del logo
Island Concrete
Estilos de logo de interés
Logo pictórico / combinado
Un objeto del mundo real (texto opcional)



Logo de marca de nombre
Logotipo basado en palabra o nombre (solo texto)


Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- Retain at least the basics of existing symbol - it must be still recognisable as current logo - this is an update/modernisation and not a complete change
Use height/width ratio no wider than 2:3 (can be less but no more)
Agradable de tener
- Tag Line "La Concretera" should not be an integral part of the logo but for optional use depending on publication/use