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Nulon logo re-design project
¿Quieres ganar un trabajo como este?
Este cliente recibió 107 diseños de logo de 29 diseñadores. Eligieron este diseño de logo de larismanis como el diseño ganador.
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- Garantía
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A$400
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107 diseños
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29 diseñadores
Resumen de Diseño de Logo
We are an Australian family owned and made automotive lubricant company. We manufacture a range of products such as engine oils, gear and diff oils, automatic transmission fluids, hydraulic oils, small engine oils, brake fluid, marine oils, aerosols and specialty products. We produce the number one selling range of coolants and the top range of engine and fuel additives in Australia.
Our products are sold predominantly in automotive retail stores so we are up against brands such as Castrol, Valvoline etc.
We would like to see our current logo redesigned/updated to promote a more premium look, feel and product and to strongly emphasise the fact that we are proudly Australian owned and made.
Actualizaciones
Project Deadline Extended
Reason: We have contacted many of the designers with requests to re-submit new logos so the deadline has been extended to allow enough time for you all.
Added Wednesday, September 12, 2012
Objetivo del mercado(s)
Nulon’s target market is motoring enthusiasts aged 18-54 and our products are found predominantly in the retail market.
Tipo de industria / entidad
Automotive
Texto del logo
Nulon
Estilos de logo de interés
Logo con emblema
Logo contenido dentro una forma / figura
Logo pictórico / combinado
Un objeto del mundo real (texto opcional)
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- We are not looking for a complete redesign of our logo; just an update/re-fresh. It will still need to be recognisable as the Nulon brand and not confuse people who know the current logo. The logo must convey that we are Australia’s premium lubricant company and promote that we are Australian made and owned.
Agradable de tener
- We have found that the shape of our current logo can be restrictive so we are looking for more of a pictorial/combination logo or an emblem logo where we would be able to better utilise space in print and digital media.
Please be mindful of the fact that the colours used in the packaging of our products vary a lot. We currently use packaging colours such as gold, orange, black, clear and olive green so any logo would need to be able to be used on a variety of different coloured packaging. We also predominantly use black backgrounds with a lot of our print advertising and point of sale material so please keep this in mind.
