Growing Outdoor Tour Company (bike/kayak) Logo - Quality Branding

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Este cliente recibió 335 diseños de logo de 104 diseñadores. Eligieron este diseño de logo de Bhenry como el diseño ganador.

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Resumen de Diseño de Logo

Hit me with your most creative explosive beautiful bold elegant professional adventure outdoor-loving concept and we'll hit you back with $1,000- that's American buckaroos. Yes, I'm aware that some of those adjectives may contradict each other but that's how open we are to any concept you provide. We'll see what we like and eliminate the ones we can't see using even if changes were made.
Please consider submitting a logo for our small kayak rental and tour company located in Page-Lake Powell, Arizona named "Kayak Lake Powell." We have the number 1 rated website for kayak rentals & tours on Lake Powell and get extensive international exposure through our European & Asian clients. Our logo project is guaranteed, so we will use one of the designs created for us. Also, if we really like the logo, we'd like to work with the winner on a freelance web page design job.

Now the blah, blah, blah...
Lake Powell is a unique desert lake, one of the most beautiful lakes in the U.S. There are no trees and nothing remotely green in this area.

We need a new logo for 2 main reasons:
1. We are changing our name to "Kayak Lake Powell" instead of just "Kayak Powell" and the longer name doesn't fit into the logo we currently use; and
2. We are adding bicycle rentals next season. Our bicycle rental business will be: "Bike Lake Powell."

We need ONE logo that can be interchanged with each shop. Something adventure/outdoor related but not specific to biking or kayaking. We currently use red as our signature color but want to change from the bright primary red to something more rusty, earthy red or even a softer blue to represent the lake water. We want to avoid bright primary colors. We are looking for a logo that conveys:
Quality Active Adventure Professional Natural Peaceful Tranquil Beauty

Please check out our website and our logo at www.kayakpowell.com. Our website drives all of our business so we'd like a logo that integrates well with the banner. However, like I said, if we really like the winner's work we hope to commission him/her on a freelance web page design job.

Ícono de Información
Actualizaciones

Designers,

I've been told not to provide feedback unless specifically asked. So I'm just letting you know that I will not provide feedback unless you specifically ask for it in your "concept" section.

Your designs have been great and diverse- I'm very impressed. The top designs, so far, are EXTREMELY diverse from each other so feel free to be creative because our eyes are being caught by different concepts.

Thank you.

Added Monday, September 24, 2012

Designers,

Great work. We continue to be impressed. 3 things:

1)...The guide says now that he has seen all the designs so far, he wants a "Logo" that is not text based, he sees that there are great logo designs that are not just all text or majority text. I don't know if you call those abstract logo or illustration logos, but he does not like Emblem Logos or Workmark Logos.

2)...The guide likes the logos that emphasize "Lake Powell" both in text and in the logo. He's eliminating the ones that focus on the "kayak" or "bike" portion more than they focus on "Lake Powell." THIS IS A CHANGE. He originally posted that he'd like a logo to incorporate bike and kayak, but not anymore. The message: Focus on Lake Powell.

3)...By request, I've posted a few more photos of our area. One shows where we do most of our day tours- it's a vast expansive white sandstone landscape that has one lone rock in the middle. The other is of Antelope Canyon from the water where we send most of our rentals (it's accessed through Navajo land so we can't take our tours there). Antelope Canyon shows what our area is most known for- high cliffed red Navajo sandstone, it's an earthy, rusty red.

Although our tours are on the side of the lake with the white sandstone, the entire area is surrounded and famous for the red Navajo sandstone. We think we want to stay with the rusty red of Navajo sandstone or softer blue of the water instead of going for the white sandstone landscape but we are still open to creative ideas.

Thank you for your submissions. We so very much appreciate your hard work on our logo.

Added Tuesday, September 25, 2012

Objetivo del mercado(s)

Middle-upper income professional, international (European/Asian) active adults who are looking for a quiet (non-motorized) way to enjoy Lake Powell AND
Middle-lower income vacationers who rent bicycles and kayaks from us as an affordable alternative to the more expensive motorized options.
We want to appeal to upper income but don't want to be exclusive or snooty.

Tipo de industria / entidad

Business

Texto del logo

Kayak Lake Powell (interchangeable with) Bike Lake Powell


Estilos de logo de interés
Logo pictórico / combinado

Un objeto del mundo real (texto opcional)

Logo abstracto

Conceptual / simbólico (texto opcional)

Logo con personaje

Logo con ilustración o personaje


Mira y siente

Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.

Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama

Requisitos
Debes tener
  • 1. Our company name "Kayak Lake Powell", "Bike Lake Powell" OR both "Kayak &/and/-/ Bike Lake Powell". (there doesn't need to be an "and" if you are going to put both on the same logo.
Agradable de tener
  • 1. One logo for both side of our business. One logo that goes with "Kayak Lake Powell" and then the same logo or logo design that can be used when we change out the name to "Bike Lake Powell."
    2. It would be great if we got options to choose from. Let us see a logo design that integrates "Kayak - Bike Lake Powell."
    3.One-two color schemes: one main color (we currently use red) and one secondary color (we currently use grey, but black, white, tan or some other neutral would work too). Or more colors in logo but ability to have it color scaled to just 1-2 colors.
    4. A tagline. We don't have one, except we say, "Kayak Lake Powell- kayak tours and rentalsl." It's really boring.
    5. A logo that will integrate well on a web page as our website drives nearly all of our business, but would also be bold enough to catch a person's eye on our rack cards, advertising, shop sign or on the side of our boats/van.
No debería tener
  • No people characters, no cartoons, nothing childish or multi-colored in primary colors.
    No kayaks silouhetted. No paddles. No bicycles. Nothing too literal with a kayaker or biker.
    No stick figures on a kayak (for example, Ocean Kayak.com is one our LEAST favorite logos)
    Although, Kayak Powell previously had a pictograph "paddle-man" on its logo. We would not be opposed to a southwest-themed stick figure if done tastefully.
    No green in the color scheme.
    NO "font only" logos, no 'work mark" logos. I don't know what you call it- abstract, illustration, or what but we need an actual "graphic" to go with our name.

Archivos
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PDF
Pagos
1er lugar
US$1000
Total
US$1000

Fecha límite del proyecto
08 oct. 2012 15:19:39 UTC
Language

Inspiración de Diseño de Logo
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