Logo Design Project for Artisan Baker
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Este cliente recibió 291 diseños de logo de 60 diseñadores. Eligieron este diseño de logo de Designermilk como el diseño ganador.
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Resumen de Diseño de Logo
I am looking for a logo/look for an artisan home baking business. Recent changes to California Law mean that I can run this business out of my home kitchen as of Jan 1st 2013 and I want to present a uniform look on all my labels, boxes, website etc. I bake high end chocolate brownies, macarons, decorated cookies, cupcakes, celebration cakes, cookies etc.
The business name is just my name, Louise Sandy, with a strap line under which reads "artisan baking". Because my last name, Sandy, is also a girl's first name I frequently get called Sandy by mistake, instead of Louise, so I would like to emphasize Louise and de-emphasize Sandy. I would like a graphic device to pair with my name typeface - some kind of roundel or similar which identifies things as coming from me without my name always being necessary.
This is what I definitely DON'T want: anything massively pink or over-the-top girly or with kitsch pictures of cupcakes etc. The color I use at the moment is a rich chocolate brown ribbon paired with natural brown bakery boxes and I would like to keep that chocolate color in the new look somewhere, paired with at least one other color . The look and feel I am going for is elegant, classic yet contemporary (I"m sure that's an oxymoron but hopefully you know what I mean - nothing gimmicky but nothing olde worlde either!), organic/ natural, more of a Parisian patisserie/cafe look than an American cupcake shop. I live by the ocean and am fond of beach glass colors and natural textures like driftwood and seagrass. Oh, and I'm English:)
Thanks and good luck!
Louise
Actualizaciones
Just wanted to let you know that I have just uploaded a photograph of a cake shop in London, whose logo and design I like, as inspiration - I like that her name stands alone as a logo and that there is also a separate logo, the P in a circle, that can be used in other ways. Thanks! Louise
Added Wednesday, September 26, 2012
Just wanted to let you all know that I have now guaranteed the project - cheers!
Louise
Added Thursday, September 27, 2012
Objetivo del mercado(s)
Southern California women age 25 to old age, high income, Whole Foods shoppers, buy by the label, appreciate quality ingredients, mainly mothers, often by my products as hostess gifts so the packaging needs to imply indulgence, a real treat.
Tipo de industria / entidad
Bakery
Texto del logo
Louise Sandy, Artisan Baking
Estilos de logo de interés
Logo abstracto
Conceptual / simbólico (texto opcional)
Logo de marca de nombre
Logotipo basado en palabra o nombre (solo texto)
Logo con siglas
Acrónimo o logo tipográfico (solo texto)
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- Name and Graphic logo device
"Louise" more prominent than "Sandy"
Artisan Baking strapline smaller than name
Include chocolate brown + at least one other color in color scheme
Agradable de tener
- An emblem or roundel device
No debería tener
- No pink, girly designs, no pictures of cupcakes or other baking cliches