upscale chicago style pizzeria needs a logo
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Este cliente recibió 86 diseños de logo de 28 diseñadores. Eligieron este diseño de logo de TSEdesign como el diseño ganador.
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We need a logo design for an upscale chicago style pizzeria based in naples, fl called Henning's. the tag line for the restaurant is going to be Henning's, a Chicago Kitchen. We are a family run restaurant serving from scratch artisanal food like thin and thick crust pizza, ground in house sausage, and seasonal produce, and curing our own bacon. Our idea was to use the chicago flag in the logo using the white and blue striped and the 6 pointed red stars. maybe distressed the flag maybe not. decor of the restaurant is going to be flea market chic.
Here are my thoughts on the logo. The current reflected-skyline design will only work with high-quality, high-resolution full-color printing, and therefore has very limited applications, in my opinion. Something more graphic, like the star, or skyline in silhouette, that can be achieved with two ink colors and will be impactful on fabric, card stock, glass, etc. will be more versatile. You could still incorporate references to the skyline in wall decor, at the bottom edge of a menu or other print material, on your menu board or website, etc.
Also in my attachment are examples of more the muted colors I had in mind. I think a 'fuzzy" star in a barn red, rather than a crisp star in a true red, would erase any associations with a Chinese flag. They also relate more to an interior with aged, weathered surfaces than the bright, clean colors the designer is showing. Of course i plan to work the interior around the logo, whatever you go with, but to me, those bright colors have a fast-food vibe. ( I included that wheel design to show that you still get the Chicago reference without using the true flag colors) I show paint colors on the attachment, but I can specify some Pantone (printers) colors for the designer if you want.
Actualizaciones
Project Deadline Extended
Reason: We have decided to extend the project to get more designs. Here are some notes, I will post idea board soon.
Here are my thoughts on the logo. The current reflected-skyline design will only work with high-quality, high-resolution full-color printing, and therefore has very limited applications, in my opinion. Something more graphic, like the star, or skyline in silhouette, that can be achieved with two ink colors and will be impactful on fabric, card stock, glass, etc. will be more versatile. You could still incorporate references to the skyline in wall decor, at the bottom edge of a menu or other print material, on your menu board or website, etc.
Also in my attachment are examples of more the muted colors I had in mind. I think a 'fuzzy" star in a barn red, rather than a crisp star in a true red, would erase any associations with a Chinese flag. They also relate more to an interior with aged, weathered surfaces than the bright, clean colors the designer is showing. Of course i plan to work the interior around the logo, whatever you go with, but to me, those bright colors have a fast-food vibe. ( I included that wheel design to show that you still get the Chicago reference without using the true flag colors) I show paint colors on the attachment, but I can specify some Pantone (printers) colors for the designer if you want.
Added Monday, July 07, 2014
Project Deadline Extended
Added Monday, July 07, 2014
Objetivo del mercado(s)
Upper income 45+ age people
Tipo de industria / entidad
Restaurant
Texto del logo
Henning's, a Chicago Kitchen; or just Henning's
Estilos de logo de interés
Logo pictórico / combinado
Un objeto del mundo real (texto opcional)
Logo de marca de nombre
Logotipo basado en palabra o nombre (solo texto)
Estilos de fuente para usar
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.