Chiropractor wanting creative graphic depicting power for pull up bannerstand

¿Quieres ganar un trabajo como este?
Este cliente recibió 12 diseños gráficos de 4 diseñadores. Eligieron este diseño gráfico de RYCO Design como el diseño ganador.
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North Shore Chiropractic in New Zealand. We require a graphic for a pull up bannerstand for shopping mall promotions where we do chiropractic postural evaluations. We don't want to use the word chiropractic, and don't want pictures of spines, or lists of symptoms.
We want to express the nerve system dysfunction associated with poor spinal alignment as a power problem (like electricity). Our philosophy is the brain being like a battery, with the power flowing over the nerve system. Full power gives great health, great function, great performance, therefore this is of benefit to all people. Our target market is relatively healthy people who want to be better/extraordinary.
For extraordinary health you need the power of the nerve system turned on. Needs to be put in a positive light of what people have to gain.
We are looking for simplicity, funky, creative, eye-catching, and stops the passer by.
Actualizaciones
Project Deadline Extended
Reason: Everyone on the wrong track...need to read brief closely
Added Thursday, October 04, 2012
Please read previous brief closely. Please do not use the word chiropractic...not even saying North Shore Chiropractic. Please do not have pictures of spines. No pictures of symptoms like back pain. Please don't just drop our business card into banner. We are looking for something that makes people stop to look. Has to be to do with electrical power, as we view the nervous system like electrical power.
Added Thursday, October 04, 2012
Objetivo del mercado(s)
Relatively healthy people who want to be better/extraordinary. 25-50 yr old, more female than male
Tipo de industria / entidad
Shopping
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- Must have website address www.northshorechiro.co.nz and our logo (though we don't want these to dominate)
No debería tener
- Anything relating to symptoms