Shelf Talker for craft mead in bottle shops
¿Quieres ganar un trabajo como este?
Este cliente recibió 16 diseños de flyer de 4 diseñadores. Eligieron este diseño de flyer de Purple Hearts como el diseño ganador.
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Hello!
We need a shelf talker, a 3.75"wx4.25"l card/flyer which will be posted to hang off the shelf under our bottles of craft local mead that we sell here in San Diego. We want something good looking, crafty, confident and engaging that shows the customer "California Honey+Local Spring Water+fermentation (a magical process) = Mead! You should try it! Made in San Diego, enjoyed by San Diegans!"
The design should be more artful than linear, but still clear and easy to understand. It should draw on art nouveau and old fruit box labels, with the abundant, beautiful, laid back, generous spirit of California.
Objetivo del mercado(s)
21-39 year old San Diegans, professionally or creatively employed, craft beverage enthusiasts, local food enthusiasts, farmers market shoppers.
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- 3.75"wx4.25"l
Representation of honey
Representation of local spring water
Representation of fermentation process-such as a steel tank, yeast, bubbling golden mixtures of honey and water fermenting away.
A succinct statement in words to the effect of, "Golden Coast Mead, Made in San Diego"
Agradable de tener
- The flyer could have a background of the semi-iconic orange groves in San Diego county.
Any use of themes related to culture, community, environment, locality, place, local food, craft industry, passion, quality, agrarian goodness in a modern city, are all suitable.
A consistent feel with our logo and design as seen on www.goldencoastmead.com
No debería tener
- Would rather avoid neon.
Would not like to see a design that is overwrought. Better to be playful and simple than overdone.