Hotel Social Media Marketing Initiative
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Este cliente recibió 72 diseños de logo de 28 diseñadores. Eligieron este diseño de logo de R16 como el diseño ganador.
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Resumen de Diseño de Logo
This logo will be used as part of a company-wide marketing initiative to encourage guests at one of our 17 hotels to share their experience with us (and others) via their favorite social media site (Facebook, Twitter, Trip Advisor, Yelp, Foursquare, etc), on an online travel agency site that they may have used to make their reservation with us (Expedia, Travelocity, Orbitz, Priceline, etc), and/or on a new website we will create (www.WeCareSoShare.com).
The logo needs to be very clean, simple, and convey a modern, social media look. It is also very important that the font(s) use are large enough to be seen from a distance. The logo will be used in a variety of ways: On in-house promotional materials (Window Static Clings at the Front Doors, Table Tents/Small Stand-up Signs at the Front Desk, Buttons that Desk Clerks Will Wear on Their Uniforms, and more) as-well-as online website, etc. In conjuction with the logo, we envision incorporating (1) Popular social media icons, (2) Popular online travel agency logos, and perhaps a (3) QR Code for quickly accessing the WeCareSoShare.com website via a smartphone. THEREFORE, the design of this logo needs to think about the simplicity of many of those logos...AND how icons for those companies may look (whether round, square, true color, or same colors) when used in conjunction with this logo. For example, it may look best in some collateral pieces to have a circle of these company icons surrounding the We Care So Share logo.
Finally, the objective of this initiative is to increase the number of fans on Facebook, followers on Twitter, reviews on Trip Advisor, etc...and to engage that audience via each medium accordingly.
Objetivo del mercado(s)
Our in-house hotel guests who use social media.
Tipo de industria / entidad
Marketing
Texto del logo
We Care So Share
Estilos de logo de interés
Logo de marca de nombre
Logotipo basado en palabra o nombre (solo texto)
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- Large font clearly seen from a distance as it needs to stand out from other elements we may use in the collateral material it is used on.