Logo rebranding

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Este cliente recibió 101 diseños de logo de 24 diseñadores. Eligieron este diseño de logo de Naavyd como el diseño ganador.
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Resumen de Diseño de Logo
Unifest as an entity have been using Unifest travel brand for all products, we would like to re-design it but most importantly, design Unifest M.I.C.E and Unifest Congress sub-logos.
The idea of complete re-branding (not just an update) came from our product line that started as a Travel management company 20 years ago and moved towards HR/marketing consulting project team operating in event management, congress and travel management fields.
We would like to get away from the ‘travel’ feel towards hi – tech business event consulting so to speak.
We encourage you look through the detailed brief in the attached file think 'outside of the box' and offer designs that are drastically different from today’s Unifest logo.
Our new logo design should be very creative, somewhat conservative but with a definitive WOW effect.
Actualizaciones
Project Deadline Extended
Reason: more time needed to consider submitted designs
Added Sunday, March 03, 2013
Project Deadline Extended
Reason: Still waiting for some alterations
Added Monday, March 11, 2013
Project Deadline Extended
Added Tuesday, April 09, 2013
Objetivo del mercado(s)
see brief attached
Tipo de industria / entidad
Conservative
Texto del logo
Unifest Travel / Unifest M.I.C.E. / Unifest Congress
Estilos de logo de interés
Logo con emblema
Logo contenido dentro una forma / figura



Logo pictórico / combinado
Un objeto del mundo real (texto opcional)



Logo abstracto
Conceptual / simbólico (texto opcional)



Logo de marca de nombre
Logotipo basado en palabra o nombre (solo texto)


Logo con siglas
Acrónimo o logo tipográfico (solo texto)



Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.