Today Brands - Chocolate Spread
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Este cliente recibió 35 diseños de empaque de 15 diseñadores. Eligieron este diseño de empaque de alex989 como el diseño ganador.
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Resumen de Diseño de Empaque
We need a packaging label design for a chocolate spread that is targeted at the family, though with stronger tilt to children. We already have the logo, but we need a complete label design to compete with Nutella (attached)
The label design should be rectangular and be able to fit round a Jar (Like the Nutella Jar)
Label should be colourful and preferably have a white background. Cartoon character is optional, but should show image of the spread on a piece of bread.
The ingredient listing and manufacturers information is as per the the Segmen (english) label attached.
The label could be full (i.e) cover the circumference of the bottle or cover half of the bottle. Alternatively the label can be a unique di-cut shape like the Harp label attached.
This design must be virtually impactful and appeal to children
In addition to the packaging design, I will also like a: poster, T-shirt and coin saver (see Nutella type) design
Objetivo del mercado(s)
Family, but with focus on children
Tipo de industria / entidad
Coin
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- Image of bread with "Velo" Spread on it
- Address of manufacturer
- Should have Produced for Today Brands Nigeria Limited www.2daybrand.com
- Ingredient listing
- Copy line "Enjoy Velo and Be Happy"
- Velo logo see attachment
Agradable de tener
- Cartoon character
- Unique di-cut shaper ( see Harp Sample)