• US$320

• 64 diseños

• 26 diseñadores

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Resumen de Diseño de Logo

Project Goals: We are seeking to rebrand a fledgling project (3 years old) that has operated under the acronym AAIMS - Alleviating Antipsychotic Induced Metabolic Syndrome. Our goal with the new logo is to move away from the project’s past focus on participants’ mental illness diagnoses, and instead showcase the project’s mission, which seeks to empower people on their path to recovery and wellness through a deeper relationship to fresh, healthy food and to their community.

We want the new logo to convey the spirit of the following words:
community
healing
healthy food
positive choices
teaching alternatives
growing roots

The logo will be displayed on printed program brochures and materials, aprons, and t-shirts, and used for online promotion. Most of these materials will be in used in peer-led community outreach and advocacy work for healthy food, and cooking, nutrition workshops and events in urban, low-income, culturally diverse communities.

Full creative brief is attached.

Objetivo del mercado(s)

All organizational marketing efforts—including those promoting the AAIMS project accomplishments, are directed to donors, volunteers, organizational and governmental collaborators, and other supporters living or operating in the San Francisco, California, USA area.

Tipo de industria / entidad

Nutrition

Texto del logo

The project has a growing awareness We want to keep some derivation of the original name. The new logo should include the word “Aim” or “Aims.” There are no restrictions or preferences regarding fonts or colors, but ideally the logo would include some sort of graphical element evocative of words listed under design project goals.

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Estilos de logo de interés

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Mira y siente

Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.

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Requisitos

Debes tener

• The project has a growing awareness in the local community as the AAIMS project, so we want to keep some derivation of the original name. The new logo should include the word “Aim” or “Aims.” There are no restrictions or preferences regarding fonts or colors, but ideally the logo would include some sort of graphical element evocative of words listed under design project goals, including:
• community
• healing
• healthy food
• positive choices
• teaching alternatives
• growing roots

No debería tener

• The word AAIMS or Alleviating Antipsychotic Induced Metabolic Syndrome

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