Logo Design Project - rebranding from Tagonic to wooshping

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Resumen de Diseño de Logo

This project is for a rebrand of an existing business Tagonic to a new brand wooshping.
We helps businesses implement fun and innovative customer engagement campaigns utilising latest mobile technologies like NFC (Near Field Communications).
NFC enabled posters and collateral allow people to tap their phone against a tag which tells the phone what action to perform. It doesn;t require an app to be downloaded or started before allowing consumers to engage. Campaign types can include, but are by no means restricted to social networking (Like on Facebook, Follow on Twitter, Check in on Foursquare & Facebook, repin on pinterest etc), direct access to app downloads, direct access to content multimedia content (audio / video content), product information, newsletter sign ups, contact forms, interactive business cards etc.
Tagonic provides a cloud-based management platform that provides flexibility of management of campaigns, as well as real-time analytics and reporting of campaigns.
Please check http://www.tagonic.com for further details about the company and a background to NFC and use cases.
The company is now rebranding from "Tagonic" to "wooshping"
The "woosh" relates to the movement of the phone towards the target tag and the "ping" related to the sound the phone makes when scanning an NFC tag.
wooshping is one word. At this moment we are not clear if the w should be lower case of in Caps. Please design as you feel appropriate.
I have come up with a concept of perspective (very rough) which I quite like and would like suggestions on this theme and I have attached it to the brief. I don't know whether it needs an additional image element (like NFC waves) incorporated into the design so I will leave that up to the designers to propose as they see fit. Also, the colours are totally open although I do like the Blue that is on our website at www.wooshping.com

Ícono de Información
Actualizaciones

Hi there. Just a quick message to say I have updated the brief and given quite specific direction which I now hope will appeal to you to submit ideas and thoughts around that direction.

Thanks a lot.
Rupert

Added Wednesday, February 20, 2013

Objetivo del mercado(s)

Predominantly businesses (marketeers and product managers) but also consumers who are seeking more information on the subject.

Tipo de industria / entidad

Business

Texto del logo

wooshping


Estilos de logo de interés
Logo con emblema

Logo contenido dentro una forma / figura

Logo pictórico / combinado

Un objeto del mundo real (texto opcional)

Logo abstracto

Conceptual / simbólico (texto opcional)


Mira y siente

Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.

Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama

Archivos
JPG
wooshping concept Wednesday, 20 February 2013 18:26:27
miércoles, 20 de febrero de 2013
Pagos
1er lugar
£150
Total
£150

Fecha límite del proyecto
26 feb. 2013 13:33:43 UTC
Language