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Esto es lo que pimpmypelo buscaba en su logo design

Looking for a logo & corresponding wordmark. This is a new brand, but obviously the inspiration should align with the values and personality of Peloton. Ideally the wordmark would have a visual separate of the 'pimp' from the 'mypeloton', with the ultimate objective for the 'pimp' part to be used as a highly-recognizable brand mark....think headbands, fitness apparel, etc.
We need to not step on Peloton's wordmark or logo, but incorporating a graphical fitness element would be good. Doesn't need to be a bike or treadmill.
I threw together a somewhat cliched attempt at a wordmark, but maybe it illustrates the general look I have in mine. Font & logo should be friendly, modern, lowercase. Feeling of speed. maybe the "m" can be formed into a heart (but still look like an 'm'). The focus should be in the 'pimp' bit of the wordmark, as that will be used on it's own once there's brand recognition, but the 'mypelo' should of course maintain a consistent design. Leer más