Esperanza 40th Anniversary Logo

Esto es lo que Esperanza 40 Years of Excellence buscaba en su logo design

To design our 40th anniversary logo using Esperanza’s existing logo as the foundation. This logo will be featured across the organization’s digital and print communications, including gala invitations, envelopes, and related materials.
Key Messages: 40 Years of Excellence

NEW DESIGN NEEDS TO BE DIFFERENT FROM THE ONES ATTACHED, EXCEPT FOR THE ESPERANZA PART OF THE LOGO.

We do not want graphics around our logo that resemble stock images or generic templates. The design should feel unique, intentional, and aligned with our brand identity.

Our organization’s name is Esperanza, which means “hope.” The elements of our brand logo and color palette carry deep meaning:

Sunburst: Symbolizes hope, growth, and new beginnings—echoing the meaning of “Esperanza.” It also represents enlightenment and guidance, illuminating the path toward a better future.

Royal Blue: Represents depth, wisdom, and trust. It reflects Esperanza’s core values of integri… Leer más