life science/biotechnology focused asset management firm needs logo fixed

Esto es lo que SBE buscaba en su logo design

My firm needs a more professional looking logo than what we are using currently. I have attached our current logo (logo2finalcopy.jpg). We like the current imagery of the logo, as decribed below, but it is a little too complicated to put on letterhead, etc.

Our current logo is a combination of two images: a DNA helix and the iconic picture of the New York Central Building.

The incorporation of the DNA helix is meant to capture that we are focused in investments in the biotechnology sector (many images are available on the internet if you search "DNA helix" to give you a better idea and explanation).

The incorporation of the New York Central Building is taken from an iconic poster that I have attached (New-York-Central...jpg)). The New York Central Building, now called The Helmsley Building, is iconic as it was referred to being "At the gateway to a continent" because it marked where all of the newly constructed railroads connected the East Coast and t… Leer más