Turn My Buddy-Box from a practical essential into must have shopping accessory for ShoppaBox

Esto es lo que ShoppaBox Ltd buscaba en su packaging design

Design Brief

Our product is a folding box which opens from a small flat-pack brief case into a crate-style box that holds in excess of 20kg. It has been designed as a 'box for life' alternative to 'bags for life'. We want to make the exterior of our product visually appealing to consumers.

Our concept is for the box to look like a satchel or other type of bag when it is closed and something different when it is open. This could be anything! Our ideas include floral (Kath Kidston inspired), patterns, stripes, spots, or mural/print designs to look like something different such as a wicker hamper/basket or old style wooden Tea/Shipping crate when open, etc. Use your imagination! The winning design will have broad market appeal and be feminine or gender natural.

The winning design must be produced in two parts:

1. With the box folded and closed. We want this to look like an old style school satchel or other type of bag. The areas that this pa… Leer más